The most successful people are those people who never really stop working. Sure, you take days off and you spend time doing things that you enjoy outside of work. But you’re always on the lookout for new opportunities where you can network with others and promote your business. There are some tried-and-true tricks that all of these business people employ (such as always having business cards handy) but the creative professional will look to other ways of getting attention in the everyday world.

For example, instead of handing out business cards, you might want to carry custom coozies with you. Yes, those things that people wrap around their beer or soda cans to keep them cold are something that can be a great promotional tool for your business. You can print your contact information directly on them so that they function as a business card but will be much more memorable to the people that you’re giving them to.

The best route to go is you’re going to be carrying koozies around with you is to get collapsible koozies. Yeah, you could get sturdier ones or even get stadium cups with your logo but then you have to figure out how to tote them around with you. Get the collapsible kind and they’ll easily fit in any purse, laptop bag or messenger bag. They can go with you everywhere you go so that you’re never missing an opportunity to improve your work (even if you aren’t supposed to be working!)

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